Which video ad sequencing framework is focused on where a viewer is and what they’re doing when they interact with a YouTube ad?

Annilee has a client who wants to choose YouTube audiences that will increase consideration of their products when customers are ready to buy. She knows YouTube has two specific audience solutions that can help her accomplish this for the client. What are the two audience solutions? (Choose two.)

In-Market audiences Custom Affinity audiences Life Events audiences Demographics audiences Custom Intent audiences Download Google Ads Video Certification Exam Answers (PDF)

When it comes to driving action, you should focus on audiences with the strongest level of intent. Which of these “lowest funnel” audiences is comprised of users who’ve already interacted with your brand, but for some reason didn’t convert?

In-Market Audiences Similar Audiences Custom Intent Audiences for YouTube Remarketing or Customer Match  Download Google Ads Video Certification Exam Answers (PDF)

To assist advertisers using YouTube, Google created a set of recommendations based on successful campaigns, known as the ABCDs.

Match each recommendation with its meaning. ​Be clear on what the audience should do. Open YouTube ads with impact. ​Tap into emotion, audio, and pacing. Brand naturally and with purpose. Direct (1) Connect (3) Attract (2) Brand (4) Download Google Ads Video Certification Exam Answers (PDF)