Lucy is creating a new Display campaign with the goal of building awareness. Which two targeting options might be suitable for her to use? (Choose two.)

When visibility is the campaign goal, which bidding strategy should an advertiser choose?

Enhanced cost-per-click (eCPC) Maximize Conversions Target impression share Maximize clicks Download Google Ads Display Certification Exam Answers (PDF)

Lauren has chosen “Influence consideration” as the marketing objective in her Google Display Ads campaign. Which two targeting options are a good fit for Lauren’s campaign? (Choose two.)

Demographic targeting Dynamic remarketing Custom Affinity Audiences Custom Intent audiences Similar Audiences Download Google Ads Display Certification Exam Answers (PDF)

Which statement is true about Responsive Display Ads?

The ads can meet exact branding requirements. The ads adjust to available screen space when delivered. They offer the advertiser more creative control than uploaded ads. The ads can be manually uploaded. Download Google Ads Display Certification Exam Answers (PDF)