Google Ads Search Certification Answers

Your goal is to test different combinations of headlines and descriptions so that you can optimize your results. Your marketing colleagues have suggested using responsive search ads. What are the two benefits that responsive search ads can provide? Select 2 Correct Responses

Sara TaylorComments Off on Your goal is to test different combinations of headlines and descriptions so that you can optimize your results. Your marketing colleagues have suggested using responsive search ads. What are the two benefits that responsive search ads can provide? Select 2 Correct Responses
  • Responsive search ads provide greater flexibility.
  • Responsive search ads provide lower eCTR.
  • Responsive search ads provide longer funnels.
  • Responsive search ads provide more relevance.
  • Responsive search ads provide less click fraud.

The correct answer is:

  • Responsive search ads provide greater flexibility.
  • Responsive search ads provide more relevance.

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Google Ads Search Certification Answers

Helen’s Heating and Air (HHA) wants to encourage interest in their new smart refrigerators. They know that WidgetCo also sells smart refrigerators. HHA’s marketing manager creates the broad match keyword “refrigerator,” and adds “WidgetCo” as a negative keyword. Which two searches may prompt the ad? (Choose two.)

Knowledge Glass

WidgetCo customer support Refrigerator reviews WidgetCo Smart refrigerator reviews Energy-efficient fridge WidgetCo refrigerator installation Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Tomacz wants to use a Google Search Ads campaign to capture the attention of customers searching for camping equipment online. What’s a key benefit of a well-managed Google Search Ads campaign?

Knowledge Glass

Displayed ads are relevant to a potential customer’s Google search. Potential customers can search the ads for specific products. Ads appear intermixed with organic search results. Ads send follow-up information to the potential customer. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Alex has started a Google Search campaign designed to promote his online motorcycle accessories store. His store focuses on custom helmets. How might Google Search Ads provide value to Alex?

Sara Taylor

By linking to Alex’s ad from related social-media groups. By including his ad on similar motorcycle accessory store websites. By showing his ad to people searching for related information about helmets. By displaying Alex’s ad on a website that reviews motorcycle helmets. The correct answer is: By showing his ad to people searching for related […]