set the right buyer personas to send email by setting appropriate segments in your database that will match with the content you’re creating set the right template for your emails to send the most contextual message to the appropriate segments set the right expectations with those receiving your email by setting an appropriate and contextual […]
Expectations Email layout Personalization All of the above Download HubSpot Email Marketing Certification Exam Answers (PDF)
The process of building relationships with prospects with the goal of earning their business when they’re ready. A marketing effort focused on engaging with only your leads in a way that encourages them to progress toward a specific action. A marketing effort focused on engaging with your leads and customers in a way that encourages […]