True or false? Your email channel works with your other conversational channels to help create conversations and experiences with the people you’re connecting with.

A(n) _______ list can help you gain an understanding of contacts who met a certain criteria on a particular date. Then you can look back at that list later and see contacts who may no longer meet the criteria.

static active filtered Moving Download Hubspot Marketing Software Certification Exam Answers (PDF)

When should you ungate content?

Contextually — ungate content when it makes the most sense for your business. Always — forms are dead. Never — pillar pages are a fad. To gate or ungate is an illusion. Download Hubspot Marketing Software Certification Exam Answers (PDF)

What is the definition of segmentation?

Creating filters for your contacts based on similarities Creating a segment based on buyer personas Breaking up your contacts into smaller groups of similar people Creating a static list based on an imported list of contacts Download Hubspot Marketing Software Certification Exam Answers (PDF)