Return on investment (ROI) Return on ad spend (ROAS) Engagements Conversions The correct answer is: Conversions
Ad group Keywords Campaign Portfolio The correct answer is: Portfolio
Google Ads auction-time bidding adjusts bids several times a day, while Search Ads 360 intraday bidding optimizes bids in real time. Google Ads auction-time bidding sets device, location, and bid adjustments, while Search Ads 360 intraday bidding overrides device, location, and bid adjustments. Google Ads auction-time bidding sets up portfolio bid strategies spanning multiple search […]