- You should look at custom floodlight variables.
- You should look at budget bid strategies.
- You should look at conversion chart data.
- You should look at data-driven attribution.
The correct answer is:
- You should look at conversion chart data.
Related Post
Your agency client wants to know when to review performance for their Search Ads 360 bid strategies. At what level do you tell them to do that evaluation?
At the ad group level At the keywords level At the portfolio level At the campaign level The correct answer is: At the portfolio level
While working with a national florist retailer, you learn that they set a target return on ad spend (tROAS) bid strategy in Search Ads 360 then noticed limited consistency plus minimal automation after evaluating the strategy’s outcome. Why might that be?
Because they only started the evaluation after the fourth week. Because they only started the evaluation between one to two weeks. Because they reviewed their performance data after conversion delay cycles had already passed. Because they didn’t make any optimizations or adjustments after the bid strategy launch. The correct answer is: Because they only started […]
If your client asks what the preferred window of time is for reviewing the performance of their Search Ads 360 campaign, how would you respond?
You’d say four conversion cycles. You’d say five to six conversion cycles. You’d say one conversion cycle. You’d say two to three conversion cycles. The correct answer is: You’d say two to three conversion cycles.