True Or False? You Should Initially Spend Less Time Promoting Your Content Than You Did Creating It, So You Can Increase Your Content Output.

Fill In The Blank: The Conflict In Your Content’s Story Should Focus On The ____________.

prospects’ needs prospects’ stage of the buyer’s journey prospects’ problems All of the above Download HubSpot Content Marketing Certification Exam Answers (PDF)

You Asked Your Colleague To Provide Feedback On A Blog Post You Recently Wrote. When They Sent You Their Feedback, They Made Edits Directly In The Doc. Is This A Best Practice For A Content Editing Process?

Yes, because having an editor complete your content ensures it will read well to others. Yes, a content editor’s role is to make updates the way they see fit. No, the editor should have tracked changes which would have shown you where they would apply recommended edits. No, they should have set up a meeting […]

You’re In A Brainstorming Session With Your Co-Workers. You Come Up With Five Topics For Your Ebook, Your Colleague Says That’s All You Need. How Should You Respond?

“Yes, there’s no reason to keep going if we have enough topics for our ebook.” “Yes, we can always identify more later if we need them.” “No, we should have at least ten supporting topics for every ebook we want to create.” “No, we should make a list of as many supporting topics as we […]