True Or False? You Should Initially Spend Less Time Promoting Your Content Than You Did Creating It, So You Can Increase Your Content Output.

When Examining Your Attribution Report, You Notice 85% Of Your Leads That Have Closed Into Customers Have Downloaded Your Introductory Ebook, But Your Sales Team Is Only Closing 1% Of Leads From Social Sources. How Do You Support Your Sales Team To Close More Leads From Social Into Customers?

Ensure all leads from social sources are nurtured with the introductory ebook before speaking to sales. Devote more time to posting blogs on Facebook. Direct further resources for paid advertising on Twitter to spread your influence to additional channels. Connect with your sales team to coach them on their disconnect in closing the leads. Download […]

Which Best Describes The Content Marketing And Inbound Marketing Relationship?

A great content marketer doesn’t need to do inbound marketing. Both are valuable and take a lot of time and work. It’s best to focus your time on one or the other. Success relies on both as each serves a different function. If you do both then you’ll be competing with yourself. Download HubSpot Content […]

Fill In The Blank: A Content Compass Helps Organize Monthly Initiatives By ____________.

SMART goals sales campaigns inbound marketing campaigns All of the above Download HubSpot Content Marketing Certification Exam Answers (PDF)