Which of the following tools could be used to gain an insight into the phrases and questions people search for about a given subject online?

When using analytics on your website, what do we mean by the term ‘conversion’?

The act of a user coming from a certain geographical location The act of a user spending a certain amount of time on the site The act of a user meeting a specific metric The act of a user completing a goal Download Google Digital Garage Certification Exam Answers (PDF)

What is the first step in creating an online business strategy?

Identifying business goals Understanding what the competition is doing Knowing the market Aligning goals to the strategy Download Google Digital Garage Certification Exam Answers (PDF)

What should a business do first, when considering going into a new market?

Hire an agency to translate its website into the local language Open a new office in the capital city Determine its ability to deliver products and review all tax and legal information Invest in major ad campaigns to raise brand awareness Download Google Digital Garage Certification Exam Answers (PDF)