The persona isn’t specific enough. The job to be done isn’t specific enough. Both A and B. No change needed. Download HubSpot Sales Enablement Certification Exam Answers (PDF)
A vision inspires long-term action, and goals track individual steps toward achieving that vision. Goals state what a company wants to accomplish, and a vision is a description of how those goals will be accomplished. Goals are used to measure performance internally, and a vision is the messaging used to communicate those goals externally. A vision is […]
How long they expect to be in their current position. How you can help them overcome their challenges and achieve their goals. What they hope your product will do. A good way to convince them to buy your product. Download HubSpot Sales Enablement Certification Exam Answers (PDF)