Which of the following is NOT a source found in the sources report?

Customer journey analytics uses which type of data?

First-party data Second-party data Third-party data Fourth-party data The correct answer is: First-party data

True or false? In most cases, data dimensions should be placed on the y-axis.

True False The correct answer is: False

Which of the following attribution models are best for lengthy sales cycles?

First-touch attribution models Last-touch attribution models Linear attribution models Time-decay attribution models The correct answer is: Time-decay attribution models