HubSpot Social Media Marketing Certification II Answers

Which of the following is NOT a potential benefit of using AI in social media content creation?

Sara TaylorComments Off on Which of the following is NOT a potential benefit of using AI in social media content creation?
  • Improved personalization
  • Improved facilitation of social planning meetings
  • Increased understanding of customer needs
  • Increased efficiency and productivity

The correct answer is:

  • Improved facilitation of social planning meetings.

 

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HubSpot Social Media Marketing Certification II Answers

What is the projected value of global sales USD via social media platforms by 2026?

Sara Taylor

$500 billion $1 trillion $2 trillion $3 trillion The correct answer is: $3 trillion.  
HubSpot Social Media Marketing Certification II Answers

What is one of the changes happening in the field of digital advertising with respect to third-party cookies?

Sara Taylor

More browsers are supporting third-party cookies. Major browsers are phasing out or blocking third-party cookies by default. Third-party cookies are being used more frequently for essential website functionality. There is an increasing reliance on third-party cookies for digital advertising. The correct answer is: Major browsers are phasing out or blocking third-party cookies by default.  
HubSpot Social Media Marketing Certification II Answers

In the context of digital marketing, what is zero-party data?

Sara Taylor

Data collected by third-party companies Data gathered through cookies while a user visits a website Data voluntarily shared by a customer with a brand Information you didn’t collect yourself, but are using secondhand The correct answer is: Data voluntarily shared by a customer with a brand.