- Understand the target audience
- Change your mission statement to match the goals
- Create goals and identify a USP
- Define and segment your audiences
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When running a search engine marketing campaign, what goal do you expect to achieve by having conversion tracking on your site?
To see personal data about the person who bought from you To understand what is working and what is not To increase your budget to get more traffic To advertise internationally more easily Download Google Digital Garage Certification Exam Answers (PDF)
Which Of The Following Is A Benefit Of Search Engine Marketing (SEM)?
Reach out to potential customers actively looking for your product or service Create different types of ad formats to show to potential customers Target people based on their interests and habits SEM is a lot cheaper than any other advertising medium Download Google Digital Garage Certification Exam Answers (PDF)
Which details should you look to include on a business profile page on social media?
Details about the CEO Link to a local listing site you’re on Description of the business Cost of products and services Download Google Digital Garage Certification Exam Answers (PDF)