Bing Ads Exam Answers

When using Microsoft Advertising Intelligence, you should include what metrics in running a report?

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  • Quality Score
  • LP User Experience
  • Quality​ Impact (for keywords with QS of 5 or less)
  • None of the above
  • All​ of the above

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What is a keyword bid?

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Specifies the number of times your ad is displayed in a given month. Specifies the maximum price you are willing to pay each time someone clicks your ad. Specifies how closely a search query must match your keyword. Specifies what price you must pay for your keywords in order to reach position one. Download Bing […]