Fill the blank: When optimising SEM campaigns, negative keywords _________ your ads from appearing when people search for things that aren’t relevant to your business.

Analytics can help optimise your website for which of the following?

For different devices, navigation & search For different devices & social media profiles For email templates & social media profiles For navigation, search & video campaigns Download Google Digital Garage Certification Exam Answers (PDF)

When looking to ensure your website is easily accessible by mobile users, what should you focus on doing first?

Redesign your website colour scheme Optimise your site Create a mobile app Shorten your website content Download Google Digital Garage Certification Exam Answers (PDF)

When looking to expand your business internationally on social media, what should you do first?

Treat all social media channels the same Use popular phrases and memes for that area Analyse platforms popular in that area Not advertise at all, as other countries don’t like social advertising Download Google Digital Garage Certification Exam Answers (PDF)