Fill the blank: When optimising SEM campaigns, negative keywords _________ your ads from appearing when people search for things that aren’t relevant to your business.

When looking to increase the presence of a website, putting together your search engine optimisation plan will help you plan your steps. Which activity would be first on the list?

Choosing what images to put on your website Reserving all the social profiles that you will be using for the business Finding people who will link back to your website Keyword Research Download Google Digital Garage Certification Exam Answers (PDF)

What can a business use to send messages to users who have already downloaded their app?

Text messages Pull notifications Push notifications Email notifications Download Google Digital Garage Certification Exam Answers (PDF)

What should a business do first, when considering going into a new market?

Hire an agency to translate its website into the local language Open a new office in the capital city Determine its ability to deliver products and review all tax and legal information Invest in major ad campaigns to raise brand awareness Download Google Digital Garage Certification Exam Answers (PDF)