Ask your audience what they search for when looking for similar products Use the Google Keyword research tool or Bing Keyword research tool Use a tool to harvest the keywords your competitors are using Use all the usual keywords from your website in your advertising account Download Google Digital Garage Certification Exam Answers (PDF)
Everyone uses search engines You can target ads to a specific geographic area You can target ads to specific genders Search ads are cheaper than display adverts Download Google Digital Garage Certification Exam Answers (PDF)
Make the content really interesting Give detailed descriptions of its content Clearly brand your videos Include calls to action within the videos Download Google Digital Garage Certification Exam Answers (PDF)