When considering how mobile users will search for your business, which types of keywords should you focus on?

Fill in the blank: If an ad is not performing well, one effective tactic is to _____________.

Try a different search engine Tweak the ad’s copy and analyse the results Hire a professional ad agency Delete the ad and try again Download Google Digital Garage Certification Exam Answers (PDF)

Which of the following is a core benefit that content marketing can bring to a business’s online presence?

It can improve sales by directing more traffic to your website It can enable a business to create a bank of content, which can be reused to create ads It helps a company identify its biggest competitors It provides you with another channel to push sales and promotional messages to customers on a regular basis […]

Fill in the blank: Spending money on search advertising influences how your website appears in ___________.

Organic search results The search results page Business directories Display advertising networks Download Google Digital Garage Certification Exam Answers (PDF)