What’s the optimal window of time to review the performance of a Search Ads 360 campaign?

Your pet food client wants you to recommend a Google product that can connect with Search Ads 360 to provide data visualization that will offer a more robust view of their campaign. What product should you suggest they use?

You should suggest Performance Center. You should suggest Display & Video 360. You should suggest Looker Studio. You should suggest Google Analytics 4. The correct answer is: You should suggest Looker Studio.

To enable Google Ads auction-time bidding in Search Ads 360 (SA360), what data should be shared from SA360 to Google Ads?

Bulksheets Conversions Templates Rules The correct answer is: Conversions

After setting up custom columns in Search Ads 360 to review performance for your campaign’s previous month, you get an error when considering the specific bid strategy performance. Why might that be?

Because the bids were too high to show any performance. Because bid strategy performance isn’t reported in custom columns. Because the bids were too low to show any performance. Because bid strategy performance isn’t one of your business goals. The correct answer is: Because bid strategy performance isn’t reported in custom columns.