Compare follower numbers across platforms Use online analytics tools to measure engagement See what competitor businesses are using Ask friends and family which platforms they use Download Google Digital Garage Certification Exam Answers (PDF)
Content that will go viral A channel to engage with customers A variety of different brand perceptions An online following and fanbase Download Google Digital Garage Certification Exam Answers (PDF)
Identifying your ad budget Buying an analytics software Setting up your presence on social media sites Keyword research Download Google Digital Garage Certification Exam Answers (PDF)