What type of information can KPIs provide?

With more and more users using mobile to look at websites, it is key that you optimise your site so users can find it when searching online. Which two elements should you look to optimise for improved SEO performance?

Site speed and usability Keywords and metadata Image size and navigation Site speed and visual appearance Download Google Digital Garage Certification Exam Answers (PDF)

When looking to get noticed locally online, what information should you ensure is on your website as a minimum?

Your social media links An interactive map Your physical location details Business registration number Download Google Digital Garage Certification Exam Answers (PDF)

Which Of The Following Is A Benefit Of Search Engine Marketing (SEM)?

Reach out to potential customers actively looking for your product or service Create different types of ad formats to show to potential customers Target people based on their interests and habits SEM is a lot cheaper than any other advertising medium Download Google Digital Garage Certification Exam Answers (PDF)