- Sourcing keywords
- Defining your audience
- Writing content
- Setting a call to action
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When It Comes To Knowing Which Social Media Platforms To Focus Your Efforts On, How Can You Work Out Which One Will Work Best For You?
Compare follower numbers across platforms Use online analytics tools to measure engagement See what competitor businesses are using Ask friends and family which platforms they use Download Google Digital Garage Certification Exam Answers (PDF)
In what way can display advertising be effective?
It guarantees more visitors to your site It guarantees increased sales It drives traffic to your website It improves your ranking in search engines Download Google Digital Garage Certification Exam Answers (PDF)
Which of the following is a pitfall when using social media for business?
2-way conversation with customers Not being present on every social media platform Not having the resources to respond to comments and questions in a timely manner Spending too much time reviewing social media analytics Download Google Digital Garage Certification Exam Answers (PDF)