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Google Digital Garage Certification

What is the first step of display retargeting?

April 21, 2020Knowledge GlassComments Off on What is the first step of display retargeting?
  • Sourcing keywords
  • Defining your audience
  • Writing content
  • Setting a call to action

Download Google Digital Garage Certification Exam Answers (PDF)

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Google Digital Garage Certification

When Ranking Websites On Search Engine Results Pages, Which Element Of A Website Do Search Engines Value The Most?

April 21, 2020Knowledge Glass

How long the content on the page is If you mention keywords over 50 times in a short piece of content Unique, engaging, relevant content Where you are in the world when adding content to your site Download Google Digital Garage Certification Exam Answers (PDF)

Google Digital Garage Certification

When Designing Mobile Advertising Campaigns, What Is A Best Practice To Identify Which Keywords To Target?

April 20, 2020Knowledge Glass

Ask your audience what they search for when looking for similar products Use the Google Keyword research tool or Bing Keyword research tool Use a tool to harvest the keywords your competitors are using Use all the usual keywords from your website in your advertising account Download Google Digital Garage Certification Exam Answers (PDF)

Google Digital Garage Certification

Fill in the blank: If an ad is not performing well, one effective tactic is to _____________.

April 21, 2020Knowledge Glass

Try a different search engine Tweak the ad’s copy and analyse the results Hire a professional ad agency Delete the ad and try again Download Google Digital Garage Certification Exam Answers (PDF)

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When incorporating videos into a digital strategy, which of the following tactics provides value to customers?
If a person adds a product to a shopping cart but then leaves the website – which of the following tactics is most likely to encourage that person to return and purchase the product?

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