- Sourcing keywords
- Defining your audience
- Writing content
- Setting a call to action
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Which of the following is a pitfall when using social media for business?
2-way conversation with customers Not being present on every social media platform Not having the resources to respond to comments and questions in a timely manner Spending too much time reviewing social media analytics Download Google Digital Garage Certification Exam Answers (PDF)
What should be the first step of a structured SEO plan?
Identifying your ad budget Buying an analytics software Setting up your presence on social media sites Keyword research Download Google Digital Garage Certification Exam Answers (PDF)
Which of the following will be achieved by including an offer in a Search Engine Marketing (SEM) ad?
It will help the ad stand out and encourage people to click it It will guarantee the ad appears at the top of the search results It will increase the amount of users across your entire website It can increase the quality score of your ad Download Google Digital Garage Certification Exam Answers (PDF)