What criteria cannot be used to create a Custom Segment?

Which user characteristic may NOT be used to change keyword bids in AdWords?

 time of day  device  location  ad preference Download Google Analytics Individual Certification Exam Answers (PDF)

What report compares metrics based on user acquisition date over a series of weeks?

User Explorer Users Flow Active Users Cohort Analysis Download Google Analytics Individual Certification Exam Answers (PDF)

When does the Analytics tracking code send a pageview hit to Google Analytics?

Every time a user loads a webpage with embedded tracking code Every time a user clicks a video on a website Every time a user adds an item to an online shopping cart Every time a user searches on a website Download Google Analytics Individual Certification Exam Answers (PDF)