What are the key components of a landing page?

A call-to-action button is also known as a:

ATC CTA CAT TAC Download Hubspot Marketing Software Certification Exam Answers (PDF)

What were the original stages of the inbound marketing methodology?

Get Found, Close, Analyze Get Found, Convert, Analyze Convert, Close, Delight Convert, Delight, Analyze Download Hubspot Marketing Software Certification Exam Answers (PDF)

True or false? When creating buyer personas, consider creating a different persona based on job function. Grouping buyer personas together by the goal or challenge they’re trying to overcome won’t be detailed enough to know who you’re talking to.

True False Download Hubspot Marketing Software Certification Exam Answers (PDF)