Websites are hosted on a server and each of these servers has its own unique IP address. What does the ‘IP’ stand for?

When running a search engine marketing campaign, what goal do you expect to achieve by having conversion tracking on your site?

To see personal data about the person who bought from you To understand what is working and what is not To increase your budget to get more traffic To advertise internationally more easily Download Google Digital Garage Certification Exam Answers (PDF)

Web analytics can tell you many things about your online performance, but what can analytics tools not tell you?

What your customers are doing on your website Where your customers have come from before visiting your website Where your customers go after leaving your website What your customers are looking for on your website Download Google Digital Garage Certification Exam Answers (PDF)

When it comes to search ads, which of the following could dictate how an ad will perform against a competitor?

Social media following Bid value Domain authority Average number of visitors to the company’s website Download Google Digital Garage Certification Exam Answers (PDF)