There Are Three Types Of Metrics You Want To Analyze And Track. Two Of Them Are Individual Email Metrics And Whole Marketing Channel Metrics. What Is The Third?

When Deciding To Run An A/B Test, Your Team Discusses The Length Of Time You Want To Run Your Test For. What Should You And Your Team Do To Define The Time Range?

Decide that three hours is long enough because people never check our emails after that. Try to test for 24 hours to give us enough time to produce statistically significant results. Three hours is too long. We should only run it for an hour so we can make our decision faster. We should review past […]

If You Have An Offer That’s Targeted Towards Your Leads In Your Database And Wouldn’t Provide As Much Value To Your Customers, What Could You Segment By To Send Only To Your Leads?

Lifecycle stage Contact property Buyer’s journey Buyer persona Download HubSpot Email Marketing Certification Exam Answers (PDF)

Using The Data You Have On Each Of Your Contacts—Such As When They Open, Click, And Convert—And Scheduling Your Emails To Send When Your Contacts Are Mostly Likely To Engage With Your Email Is The Definition Of What?

Send opportunity personalization Send time property Send delivering personalization Send time personalization Download HubSpot Email Marketing Certification Exam Answers (PDF)