Google Ads Video Answers

The ABCDs of YouTube assist advertisers in developing the most effective creatives. The first recommendation, attract, concentrates on hooking your audience in your ad’s opening moments. According to Google research, what should you focus on to attract viewers?

Knowledge GlassComments Off on The ABCDs of YouTube assist advertisers in developing the most effective creatives. The first recommendation, attract, concentrates on hooking your audience in your ad’s opening moments. According to Google research, what should you focus on to attract viewers?
  • Offers and warranties
  • Framing and pacing
  • Colors and graphics
  • Text and voice-overs

Download Google Ads Video Certification Exam Answers (PDF)

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Google Ads Video Answers

How can Google’s Consumer Patterns audience signals help an advertiser connect with their target audience?

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By reaching people based on where they shop or eat. By reaching people who are subscribed to channels related to their products. By reaching people who are performing searches on the advertiser’s products. By reaching people who have recently experienced a major change in their lifestyle. Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Which type of Google Audience Signal analyzes user behavior to identify people who have, for example, recently graduated from college and may need to move?

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Consumer Patterns Custom Affinity audiences Life Events In-Market audiences Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

In the ABCD recommendations Google created for YouTube advertising, the A stands for attract and the B for brand. What do the C and D stand for?

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Call-to-action and Disrupt Connect and Direct ​Callout and Distract Callout and Divert Download Google Ads Video Certification Exam Answers (PDF)