True Or False? On Average, For Every Dollar Spent On Email, It Has Consistently Produced Anywhere From A $40-44 Return.

What Is Graymail?

Email you technically opted in to receive but do not really want. Email you never opted in to receive and do not want. Email you opted in to receive and engage with. Email that’s delivered to your spam folder. Download HubSpot Email Marketing Certification Exam Answers (PDF)

What Is One Common Cause Of Low Click-Through Rates?

The email is trying to do too many things. The email doesn’t have a CTA. The email doesn’t have a link to a web-page version. The email wasn’t sent to enough people. Download HubSpot Email Marketing Certification Exam Answers (PDF)

When Deciding To Run An A/B Test, Your Team Discusses The Length Of Time You Want To Run Your Test For. What Should You And Your Team Do To Define The Time Range?

Decide that three hours is long enough because people never check our emails after that. Try to test for 24 hours to give us enough time to produce statistically significant results. Three hours is too long. We should only run it for an hour so we can make our decision faster. We should review past […]