Fill in the blank: _________ shopping is a trend where companies showcase their products in real-time, providing an engaging and interactive experience for customers.

Select all that apply. Which element(s) are important to consider when developing your community strategy?

The type of community (shared interest or information) Potential issues like spam or trolling Visual design of the community Similar communities members belong to The correct answer is: The type of community (shared interest or information) Potential issues like spam or trolling Similar communities members belong to  

You’re the new social media manager at a start-up company. During your first strategy meeting, an enthusiastic team member suggests choosing the platform for your social media community because it’s the most popular. How do you respond?

Agree, emphasizing the importance of aligning with popular trends and starting on a platform with the largest audience base. Disagree, proposing to choose a platform with the least competition instead. Suggest a balanced approach, considering both popularity and relevance to your target audience. Insist on using the newest, least established platform to be ahead of […]

Which of the following storytelling techniques is considered effective for social media?

Using jargon and business-speak Highly detailed stories Short and impactful stories Focusing solely on your brand The correct answer is: Short and impactful stories.