If a user abandons their shopping cart without making a purchase, one way to bring them back to complete the purchase is?

What Is The Most Important Thing To Consider When Optimising A Search Engine Marketing Campaign?

Increasing the bid for the keywords you are targeting Increasing the relevance of the keywords, ads, and landing page Adding lots of keywords to the campaign to get more traffic Continually changing the ad copy Download Google Digital Garage Certification Exam Answers (PDF)

What should a business do first, when considering going into a new market?

Hire an agency to translate its website into the local language Open a new office in the capital city Determine its ability to deliver products and review all tax and legal information Invest in major ad campaigns to raise brand awareness Download Google Digital Garage Certification Exam Answers (PDF)

When it comes to email marketing, what do we mean by the term A/B testing?

A/B testing means you can split your contacts alphabetically A/B testing means you send the same email twice to the same people A/B testing means splitting your audience and sending each of them a different variation of your email A/B testing means it is spell checked and proofed, prior to hitting send Download Google Digital […]