Create emotional appeal through your content Be consistent and authentic Use the third-person point of view Your story should be clear and concise Download HubSpot Content Marketing Certification Exam Answers (PDF)
Attract, Convert, Close, and Delight Awareness, Consideration, Decision, and Delight Find, Engage, Convert, and Nurture Identify, Connect, Explore, and Advise Download HubSpot Content Marketing Certification Exam Answers (PDF)
first-person point of view second-person point of view third-person point of view None of the above Download HubSpot Content Marketing Certification Exam Answers (PDF)