Analytics can give you immediate valuable information about which type of customers?

Once you’ve worked out your Unique Selling Point (USP), how would you use it in a long-term online strategy?

Incorporate it within marketing materials across all channels to help raise customer awareness Create an email campaign letting your customers know why you are unique Film a video explaining your unique selling point and send it to employees Create a press release and distribute it through your channels Download Google Digital Garage Certification Exam Answers […]

If the analytics for your video campaign shows people are only watching the first few seconds of your video, what can you do to try and amend this?

Change the colours to be more eye-catching Change how much your branding is shown in the video Update the description to tell people more about the video Delete the video and try again with edited content Download Google Digital Garage Certification Exam Answers (PDF)

When trying to increase the product sales on your website, one way to achieve this is to_________?

send multiple follow up emails once a purchase has been made show them remarketing ads with a variety of products provide the customer with relevant suggested purchases include a pop up on your website that they have to action before continuing Download Google Digital Garage Certification Exam Answers (PDF)