Google Ads Video Answers

An Effective Bumper Ad Created, According To Google’s Best Practices, Includes A Combination Of Branding, Audio, And Breaking The Fourth Wall — Or Speaking Directly To The Camera. What Does Google Recommend You Avoid Using In Your Bumper Ad?

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  • Products, services, and domain
  • Text slides, subtitles, and voice-overs
  • Actors, animals, and comedy
  • Graphics, promotions, and music

Download Google Ads Video Certification Exam Answers (PDF)

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Google Ads Video Answers

Lori manages digital marketing for a travel agency and believes YouTube could help the company reach a wider audience. She told her employer that users choose YouTube for the rich and diverse content, and because it lets them directly engage the creators they care about. What other reason can Lori provide for why users choose YouTube?

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Users can watch videos when offline. Users can connect with a community. Users pay only for videos they watch. Users get free cable television access. Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

TrueView for action ad formats use Smart Bidding to optimize for specific website actions. To do this, what must be enabled in your Google Ads account?

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Machine learning Ad recommendations Conversion tracking Automatic payments Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Which of YouTube’s awareness ad formats is designed to show video ads on websites outside of Youtube?

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Outstream video TrueView for reach Bumper ads Video masthead Download Google Ads Video Certification Exam Answers (PDF)