Google Ads Video Answers

An Effective Bumper Ad Created, According To Google’s Best Practices, Includes A Combination Of Branding, Audio, And Breaking The Fourth Wall — Or Speaking Directly To The Camera. What Does Google Recommend You Avoid Using In Your Bumper Ad?

Knowledge GlassComments Off on An Effective Bumper Ad Created, According To Google’s Best Practices, Includes A Combination Of Branding, Audio, And Breaking The Fourth Wall — Or Speaking Directly To The Camera. What Does Google Recommend You Avoid Using In Your Bumper Ad?
  • Products, services, and domain
  • Text slides, subtitles, and voice-overs
  • Actors, animals, and comedy
  • Graphics, promotions, and music

Download Google Ads Video Certification Exam Answers (PDF)

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Google Ads Video Answers

Sara is building a campaign for a sporting goods startup with a revolutionary new bike helmet. She’s using Custom Affinity to reach users who recently searched for bike helmets or downloaded a bike-related app. Which elements build Sara’s Custom Affinity audience?

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App downloads, tours, website LAN, and app user permissions Calculations, returns, website SSL, and app store visits Keywords, places, website URLs, and app downloads Preferences, visits, website FTP, and total app updates Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Lori manages digital marketing for a travel agency and believes YouTube could help the company reach a wider audience. She told her employer that users choose YouTube for the rich and diverse content. What two other reasons can Lori provide for why users choose YouTube? (Choose 2.)

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Users can search for specific job opportunities. Users can directly engage with the creators they care about. Users can connect with a community. Users can search for specific ads. Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Leigh is the marketing manager for a makeup brand releasing a new line of mascara. They have an extensive customer list and would like to use customer data to reach past customers with their new product. Leigh needs to create a Customer Match audience. What’s the three-step process for creating a Customer Match audience?

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Upload data, match the data, and create audience lists Create fields, file translation, and input customer roles Parse data, format files, and create reports Categorize inputs, distribute values, and assign traits Download Google Ads Video Certification Exam Answers (PDF)