Google Ads Video Answers

An Effective Bumper Ad Created, According To Google’s Best Practices, Includes A Combination Of Branding, Audio, And Breaking The Fourth Wall — Or Speaking Directly To The Camera. What Does Google Recommend You Avoid Using In Your Bumper Ad?

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  • Products, services, and domain
  • Text slides, subtitles, and voice-overs
  • Actors, animals, and comedy
  • Graphics, promotions, and music

Download Google Ads Video Certification Exam Answers (PDF)

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Google Ads Video Answers

Lou’s client loves the idea of building an audience using search keywords to extend their reach and capture attention when users are making an active purchase decision. Which YouTube Intent audience solution fits this description?

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Custom Intent audiences Buy Signal audiences Core Customer audiences Life Events audiences Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Of the storytelling methods recommended for YouTube campaigns, which one uses a long-piece format creative ad to deliver a brand’s messaging and shorter ads to reinforce it?

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The follow-up storytelling method The tease, amplify, echo method The direct-shot storytelling method The answer/user/question method Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Audra handles YouTube strategy for a popular concert venue that would like to run YouTube campaigns aimed at fans of the musicians they’ve booked this summer. Which type of audience solution should Audra recommend for this client?

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Custom Affinity Program Candidate Detailed Demographic Determinant List Download Google Ads Video Certification Exam Answers (PDF)