True or false? All assets should be built before creating a campaign.

Which of the following metrics are marketing teams NOT likely to report on?

Monthly website traffic Rate of visitors converted to contacts Rate of contacts qualified to be handed over to sales Individual sales users’ monthly quota Download Hubspot Marketing Software Certification Exam Answers (PDF)

What is the definition of segmentation?

Creating filters for your contacts based on similarities Creating a segment based on buyer personas Breaking up your contacts into smaller groups of similar people Creating a static list based on an imported list of contacts Download Hubspot Marketing Software Certification Exam Answers (PDF)

The definition of __________ is the software that exists with the goal of automating your marketing actions.

Sales automation Marketing automation Sequence automation Productivity automation Download Hubspot Marketing Software Certification Exam Answers (PDF)