How Many Ads Should Be Implemented Per Ad Group?

Brian’s desired audience isn’t covered by the segments In-Market audiences offers. What’s another suitable option Brian could choose to help him influence potential customer consideration?

Custom Intent audiences Demographic targeting Similar Audiences Standard remarketing Download Google Ads Display Certification Exam Answers (PDF)

How can Performance Planner serve your business?

By finding areas of your total budget that could contribute to marketing By teaching your employees the fundamentals of personal budgeting By determining which of Google’s ads are most appropriate for your brand By optimizing your ad budget for maximum growth Download Google Ads Display Certification Exam Answers (PDF)

Mary manages Google Search campaigns and would like to extend her reach with Google Display ads. She’s trying to decide whether to create a Standard Display campaign or a Smart Display campaign. Why would Mary choose Standard Display campaigns over Smart Display campaigns?

She prefers more control over all aspects of her Display campaigns. She wants to deliver both Search and Display Ads from the same campaign. She prefers to offer minimal input and relies on automated solutions. She wants the same level of results without managing the campaigns. Download Google Ads Display Certification Exam Answers (PDF)