What should you use in a Search Ads 360 account to track performance by region and apply that information to monthly optimization?

Your client, a pet food manufacturer, uses Google Analytics 4 (GA4) to track conversions of their new cat food product. GA4 then passes that data back to Search Ads 360. How does this client benefit from using GA4?

GA4 applies budget bid strategies. GA4 tracks performance. GA4 automates workflows. GA4 optimizes keyword creations. The correct answer is: GA4 automates workflows.

One of your customers makes designer T-shirts. They’re using custom columns to find out how their new line of celebrity-inspired shirts is performing. What action in Search Ads 360 does a custom column let them access for any formula?

It lets them access label. It lets them access dimension. It lets them access reporting. It lets them access conversion. The correct answer is: It lets them access conversion.

If you want to create labels in Search Ads 360, what option should you select in the navigation menu?

Select settings, campaigns, and Performance Center. Select campaigns, ad groups, and keywords. Select campaigns, audiences, and keywords. Select audiences, Performance Center, and recommendations. The correct answer is: Select campaigns, ad groups, and keywords.