Search Ads 360 Certification

If you want to create labels in Search Ads 360, what option should you select in the navigation menu?

Sara TaylorComments Off on If you want to create labels in Search Ads 360, what option should you select in the navigation menu?
  • Select settings, campaigns, and Performance Center.
  • Select campaigns, ad groups, and keywords.
  • Select campaigns, audiences, and keywords.
  • Select audiences, Performance Center, and recommendations.

The correct answer is:

  • Select campaigns, ad groups, and keywords.

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Search Ads 360 Certification

Apart from giving full credit to paid search ads, your customer wants to know where their sales are coming from. How else might they segment conversions in Search Ads 360?

Sara Taylor

By connecting their Google Ads account to Search Ads 360 By connecting their social media accounts to Search Ads 360 By connecting their Looker Studio account to Search Ads 360 By connecting their Google Analytics 4 account to Search Ads 360 The correct answer is: By connecting their social media accounts to Search Ads 360
Search Ads 360 Certification

You want to plan, budget, manage your spend, and understand your campaign’s success in Search Ads 360. What tool would you use?

Sara Taylor

You’d use Performance Center. You’d use the Overview page. You’d use App Switcher. You’d use Tools & Settings. The correct answer is: You’d use Performance Center.
Search Ads 360 Certification

Your client is a busy florist who changes the keywords in their campaign frequently in order to reflect sales from the previous week. Along with their data-driven attribution model in Search Ads 360, what should your client use to make sure their campaigns are updated properly?

Sara Taylor

They should use custom channel groupings. They should use keyword groupings. They should use multichannel groupings. They should use automated channel groupings. The correct answer is: They should use automated channel groupings.