What are ‘highlighting key dates’ and ‘considering multiple channels’ best practices of?

Which of the following is a benefit of using spreadsheets?

Vast quantities of data can be stored, sorted and analysed quickly Data can only be accessed when all users are online Valuable customer and market insights can be delivered quickly Spreadsheets are the only way to collect data and extrapolate results Download Google Digital Garage Certification Exam Answers (PDF)

Which of the following is a pitfall when using social media for business?

2-way conversation with customers Not being present on every social media platform Not having the resources to respond to comments and questions in a timely manner Spending too much time reviewing social media analytics Download Google Digital Garage Certification Exam Answers (PDF)

Fill The Blank: When Managing SEM Campaigns, The Best Way To Optimise Your Quality Score Is To Improve The _________ Of Your Keywords, Adverts, And Landing Pages.

relevance conversion clicks importance Download Google Digital Garage Certification Exam Answers (PDF)