Fill the blank: When optimising SEM campaigns, negative keywords _________ your ads from appearing when people search for things that aren’t relevant to your business.

When it comes to web analytics, what insights can you gather using analytics tools?

What websites users visit after leaving your website How you currently rank in search engines How people interact with your website How people interact with your competitors’ websites Download Google Digital Garage Certification Exam Answers (PDF)

How do you handle data in analytics to gain greater insights into our audience’s behaviour?

Partition Sample Segment Extract Download Google Digital Garage Certification Exam Answers (PDF)

Which of the following factors help search engines determine if your business is local?

Location details on the website, quality content and how mobile friendly the website is Location details on the website, list of shops local to you and a contact form Quality content, list of local suppliers and location details Location GPS tags on photos, quality content and how mobile friendly the website is Download Google Digital […]