True Or False? Social Media Helps People Feel INFORMED By Helping Them Learn New Things, Stay Up To Date On Topics That Matter To Them, And Discover New Ideas And Trends.

What Is One Of The Major Benefits Of Facebook Lead Ads?

Facebook will serve these ads on Pinterest in addition to Facebook. They only serve your ads to a small group of highly qualified people. The pre-filled form in Facebook makes it super easy for your audience to convert on— especially on mobile. They’re optimized for a desktop audience, which is proven to convert better than mobile users. […]

Which One Of The Following Is NOT A Way That UGC Can Help Marketers?

Provide social proof and amp up your credibility Boost SEO Enable you to get past ad blockers because the content doesn’t come through like a typical ad Extend your budget Provide deep insight into the effectiveness of your content mix Download HubSpot Social Media Certification Exam Answers (PDF)

Why Do You Need To Use Leading Indicators Of Revenue Success When Calculating ROI On Your Social Media Strategy?

It’s difficult to know how much revenue is generated from a sale that originates from a social media campaign. It can be months before you’ve closed new customers from a social media campaign. Understanding how you stack up to your competition can help you pivot and make better business decisions. Calculating ROI on social media […]