True Or False? It’s Necessary To Conduct A Social Media Audit Every 2-3 Years.

What Is Social Selling The Inbound Way?

When a salesperson sends a direct message to a new follower with an offer or request to go to the company’s website When a salesperson provides value by offering thoughtful content and answering questions for prospects When a salesperson follows all a prospect’s social media channels and tags them with regular product offers When a […]

What Is A Social Media Service Level Agreement (SLA)?

A contract between a service provider and a customer regarding the scope of the in- person or over-the-phone service to be provided The agreement a company makes to commit to answering social media responses in a specific amount of time A confidentiality agreement that creates a legal obligation to privacy and compels those who agree to keep […]

Why Is User-Generated Content (UGC) So Important? Choose All That Apply.

UGC helps brands understand their target audience. UGC improves site engagement and time spent on the website. UGC provides means for other users to connect, which then builds a stronger community. UGC is inherently peer reviewed, making it more trustworthy. Download HubSpot Social Media Certification Exam Answers (PDF)