Fill in the blank. To build trust with your target audience, you need to align with the way they _________. (Choose all that apply.)

A Website Visitor Is Reading The Blog Post You Published Last Month. They’re Intrigued By The Call-To-Action That You Have At The Bottom Of Your Post, So They Decide To Click It And Are Redirected To A Form Which They Fill Out And Submit. Which Inbound Methodology Stage Is Being Described In This Scenario?

Attract Convert Close Delight Download HubSpot Inbound Certification Exam Answers (PDF)

Why Is It Common For Companies To Think Of Themselves In Terms Of A Funnel?

Because flywheels were only recently invented, but funnels have been around for much longer. Because funnels are powered by gravity, just as businesses are anchored by revenue. Because companies that don’t use the inbound methodology are inherently funnel-shaped. Because many business charts show conversion rates, and those charts are often shaped like a funnel. Download HubSpot […]

Which Of The Following Best Describes A Buyer Persona?

A description of your ideal buyer that sounds like it’s talking about an individual person but is based on aggregated information about your target market. An individual prospect that your company has identified as a good fit for your offering who will likely be receptive to outreach from your teams. A list of demographic information […]