Google Ads Video Answers

Zane is managing a YouTube campaign for a five-star hotel that competes directly with several other hotels located in the area. The owner would like to use the names of similar hotels as keywords when building the audience for the campaign. What would be the ideal audience solution for Zane’s YouTube campaign?

Knowledge GlassComments Off on Zane is managing a YouTube campaign for a five-star hotel that competes directly with several other hotels located in the area. The owner would like to use the names of similar hotels as keywords when building the audience for the campaign. What would be the ideal audience solution for Zane’s YouTube campaign?
  • Similar Audience
  • Customer Match audience
  • Affinity Audience
  • Custom Affinity audience

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Google Ads Video Answers

Which of YouTube’s awareness ad formats is designed to show video ads on websites outside of Youtube?

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Outstream video TrueView for reach Bumper ads Video masthead Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Users choose YouTube because it allows them to join an online community. This allows YouTube advertisers to reach these users much more effectively. What are two other reasons that users choose YouTube? (Choose 2.)

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Users choose YouTub to engage with their favorite creators Users choose YouTube to access a local cable provider. Users choose YouTube to play games across platforms. Users choose YouTube for rich and diverse content. Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Janice’s advertising agency landed a client who’d like to understand how media consumption habits have evolved, prior to spending their budget on YouTube. They’re mobile-focused and would like to know the percentage of YouTube watch-time that takes place on mobile devices. What percentage of YouTube watch-time is on mobile devices?

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25% of YouTube watch-time happens on mobile devices. 60% of YouTube watch-time happens on mobile devices. 75% of YouTube watch-time happens on mobile devices. Google does not share device watch-time metrics for YouTube. Download Google Ads Video Certification Exam Answers (PDF)