- Loyalty programs
- Social media influence
- Privacy considerations
- Personalization
- Omnichannel experiences
The correct answer is:
- Social media influence
- Privacy considerations
- Personalization
- Omnichannel experiences
Related Post
Alejandro works for Homebody’s Pro Tools, an e-commerce site selling DIY equipment. He’s noticed through website analytics that many visitors spend time on the power drills page but leave the site without taking further action. The company collected these visitors’ email addresses from past interactions, like abandoned carts or newsletter signups. Which of the following is the best strategy for Alejandro to re-engage these leads using email marketing?
Adding all these visitors to a general weekly newsletter about new arrivals and promotions Sending an immediate follow-up email asking why they didn’t purchase a power drill Using AI to predict which specific power drill they were most interested in and sending them a discount code for that single product Creating a segment for these […]
A B2B software company has created great content that performs well organically, but their website traffic from social media is disappointing. Which of the following strategies should they consider?
Stop creating organic content and focus on paid ads. Post the same content more frequently across all platforms. Optimize their social content for search intent and include clear calls-to-action. Switch to only video content formats. The correct answer is: Optimize their social content for search intent and include clear calls-to-action.
What should you consider when selecting keywords to guide your content strategy?
Keywords that appear on competitor websites Keywords with high search volume and alignments with business goals Keywords that have seasonal popularity but low relevance to your business Keywords that are trending on social media platforms regardless of relevance The correct answer is: Keywords with high search volume and alignments with business goals.