Hubspot Digital Marketing Certification

Your brand is partnering with an influencer to promote a product. What is the ethical way to handle the collaboration?

Sara TaylorComments Off on Your brand is partnering with an influencer to promote a product. What is the ethical way to handle the collaboration?
  • Do not disclose any payment to maintain impartial reviews.
  • Use indirect language to refer to the partnership.
  • Clearly label the content as sponsored.
  • Focus on influencer reach and engagement metrics.

The correct answer is:

  • Clearly label the content as sponsored.

Related Post
Hubspot Digital Marketing Certification

According to the Oxford English Dictionary case study, what results did they achieve using AI-driven SEO strategies?

Sara Taylor

90% improvement in customer satisfaction and 85% increase in retention rates 50% reduction in content creation time and 60% decrease in publishing costs 85% increase in social media engagement and 75% growth in email subscribers 69% increase in clicks and 72% increase in impressions within six months The correct answer is: 69% increase in clicks […]
Hubspot Digital Marketing Certification

Which two non-negotiable elements are foundational to social media marketing, regardless of platform changes?

Sara Taylor

Content creation and follower count Your “why” (goals) and “who” (audience understanding) Posting frequency and trending hashtags Video content and paid advertising The correct answer is: Your “why” (goals) and “who” (audience understanding).
Hubspot Digital Marketing Certification

What should you consider when selecting keywords to guide your content strategy?

Sara Taylor

Keywords that appear on competitor websites Keywords with high search volume and alignments with business goals Keywords that have seasonal popularity but low relevance to your business Keywords that are trending on social media platforms regardless of relevance The correct answer is: Keywords with high search volume and alignments with business goals.