Search Ads 360 Certification

Within Search Ads 360, what tool can show what happens after transactions occur on a site in order to find cross-sell opportunities and determine the types of additional products that might be included in an upcoming campaign?

Sara TaylorComments Off on Within Search Ads 360, what tool can show what happens after transactions occur on a site in order to find cross-sell opportunities and determine the types of additional products that might be included in an upcoming campaign?
  • Data-driven attribution
  • Custom floodlight variables
  • Conversion cart data
  • Budget bid strategies

The correct answer is:

  • Conversion cart data

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Search Ads 360 Certification

Your client is wondering how Search Ads 360 intraday bidding differs from Google Ads auction-time bidding. What do you tell them?

Sara Taylor

You tell them that Search Ads 360 intraday bidding overrides device, location, and bid adjustments, while Google Ads auction-time bidding sets device, location, and bid adjustments. You tell them that Search Ads 360 intraday bidding helps set precise bids for every auction, while Google Ads auction-time bidding sets up portfolio bid strategies spanning multiple search […]
Search Ads 360 Certification

Your client only has a certain amount of money to spend on their campaign but wants to gain a decent return on investment (ROI). What should they set up within the Performance Center of Search Ads 360 to accomplish this goal?

Sara Taylor

Conversion cart data Budget bid strategy Data-driven attribution Google Ads auction-time bidding The correct answer is: Budget bid strategy
Search Ads 360 Certification

What products are currently compatible with Google Ads auction-time bidding in Search Ads 360?

Sara Taylor

Performance Max, Shopping, Display Shopping, Performance Max, Display Shopping, Performance Max, Search Performance Max, Search, Display The correct answer is: Shopping, Performance Max, Search