Which of these is an important factor in the paid search auction system?

Once you’ve worked out your Unique Selling Point (USP), how would you use it in a long-term online strategy?

Incorporate it within marketing materials across all channels to help raise customer awareness Create an email campaign letting your customers know why you are unique Film a video explaining your unique selling point and send it to employees Create a press release and distribute it through your channels Download Google Digital Garage Certification Exam Answers […]

What would be beneficial to include on a product description page?

Previous versions of the product Links to other suppliers Reviews of the product Price comparisons Download Google Digital Garage Certification Exam Answers (PDF)

Before running search ads, you should make sure your site is mobile-friendly. Which scenario best describes a mobile-friendly experience for a customer?

The business has a mobile app instead of a website The site include business phone numbers The site works on different mobile devices The site does not include any videos so it loads quickly Download Google Digital Garage Certification Exam Answers (PDF)