Which kinds of hits does Google Analytics track?

What does assigning a value to a Google Analytics Goal enable?

Analyze a website conversion funnel Compare goal conversions and measure changes to a website Track real-time business revenue Track actual revenue from conversions Download Google Analytics Individual Certification Exam Answers (PDF)

What data does Google Analytics prohibit collecting?

Billing city Personally identifable information Purchase amount Product SKU(s) Download Google Analytics Individual Certification Exam Answers (PDF)

If the Google Merchandise Store sets up a URL goal of “/ordercomplete” and a Match Type of “Begins with”, which of the following pages on www.googlemerchandisestore.com will NOT count as a goal?

/ordercomplete.php /ordercomplete/index.html /order/complete.php /ordercomplete/thank_you.html Download Google Analytics Individual Certification Exam Answers (PDF)