Google Digital Garage Certification

When planning your display advertising, what does the word ‘placement’ mean?

Knowledge GlassComments Off on When planning your display advertising, what does the word ‘placement’ mean?
  • The exact location of your ad on a particular page of a website
  • The size and position of your ad
  • The exact location of your ad on search engine results pages
  • The position of text within your ad

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Google Digital Garage Certification

Retargeting Allows You To…

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Target users, based on the specific actions they take on your site Target people, based on their likes and interests Appear higher within the search results Target people before they come to your website Download Google Digital Garage Certification Exam Answers (PDF)
Google Digital Garage Certification

Which of the following is a common feature of email marketing platforms?

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Personalised, custom templates A free list of email addresses you can target A feature allowing users to unsubscribe from your emails Automation of your search ad campaigns Download Google Digital Garage Certification Exam Answers (PDF)
Google Digital Garage Certification

How can you improve a business’s visibility to people located near you geographically?

Knowledge Glass

Translate your website into at least two more languages Offer free phone support during business hours Ensure you have good analytics on your website Make sure your phone number, address and business hours are easy to find Download Google Digital Garage Certification Exam Answers (PDF)